It’s time to find your perfect special occasion look at an incredible price! Join The Bride & Groom for our Mother-of-the-Bride & Special Occasion Sale on October 16–17.

For a limited time, all Mother-of-the-Bride and Special Occasion dresses will be on sale, with no Mother-of-the-Bride dress priced over $699. With 1,000+ dresses available for under $699, you’ll have an incredible selection of elegant styles to choose from for weddings, celebrations, and other special occasions.